Here is the new My Little Pony and Littlest Pet Shop Ratings Corner for the past week, based on data from TV Media Insights.
It’s apparent that whoever leaked “Pinkie Pride” before Saturday has some explaining to do. Given that the episode drew just 459,000 viewers on Saturday, it just might have had a significant impact on viewership. That was actually 5% lower than last Saturday’s “Three’s A Crowd.” That is the second-lowest first-run viewership this season. It’s especially disappointing given how much hype was given this episode.
Here are the updated season-to-date figures for MLP (numbers only count first-run episodes):
MLP Season 4:
Episodes as of February 7th: 12
High: 733,000 (“Princess Twilight Sparkle, Part 1”, 11/23)
Low: 397,000 (“Daring Don’t”, 12/7)
Average Viewership: 547,000
Highest Placing: 1st (ten times)
Lowest Placing: 2nd (twice)
Average Placing: 1stMost Watched MLP Episodes:
1. Princess Twilight Sparkle (721,000 for both parts)
2. Power Ponies (683,000)
3. The Crystal Empire (601,000 for both parts)
4. Flight to the Finish (568,000)
5. Bats! (531,000)
6. Rarity Takes Manehattan (527,000)
7. Rainbow Falls (514,000)
8. Wonderbolts Academy (505,000)
9. Pinkie Apple Pie (499,000)
10. One Bad Apple (494,000)It’s now nine weeks out of eleven where more people caught the previous week’s episode than the new one airing a half hour later. A rerun of “To Paris with Zoe” drew 270,000 viewers and was good for 9th place. Three pegs down the ladder saw a Sunday viewing of Super Sunil draw 263,000. However, that cannot count in the summary below because that is not when the episode first premiered. That would be 24 hours earlier where it drew 199,000 viewers and placed 27th–behind 15 reruns of MLP and two showings of Marmaduke. While it is an increase from last Saturday (+14.4%), it is also the third successive week in which the first-run viewership was under 200K.
Here are the updated season-to-date figures for LPS (numbers only count first-run episodes):
LPS Season 2:
Episodes as of February 7th: 15
High: 302,000 (“Eight Arms to Hold You”, 11/9)
Low: 163,000 (“What, Meme Worry?”, 12/7)
Season-to-Date Average Viewership: 228,000
First Half Average Viewership: 234,384
Second Half Average Viewership to Date: 186,500
Highest Placing: 1st (“Eight Arms to Hold You”, 11/9)
Lowest Placing: 35th (“Missing Blythe”, 11/2)
Average Placing: 18thStatManDan (Twitter: @StatManDan)